![]() ![]() This data-driven approach is why we trust their predictions for 2022.Īspiring entrepreneurs, business owners and managers can gain a huge advantage by acting quickly, moving on trends and adjusting based on consumer demand. This is largely due to the platform’s focus on tracking not just what people are searching for, but also how they’re behaving. The platform boasts historically over an 80% success rate, meaning 8/10 of their yearly predictions have come true, year over year. ![]() Its users use the platform to plan for the future, so if any platform has the data to predict future trends, its Pinterest. ![]() Pinterest has a unique perspective on human behavior because it tracks data on behavior, engagement, and searches. Every year, one of the most widely used search engines and social media platforms compiles data based on over 450 million people to create predictions for the year ahead. ![]()
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